Webinar Recap: Top Tips for AI & Personalization to Drive Engagement and Conversions in Hospitality and Finance

During the session, Milestone experts Mike Supple and Aparna Iyer shared strategies on how to maintain consistent engagement with customers and prospects and demonstrated how to use AI-powered search. They also discussed multiple use cases from businesses utilizing the benefits of AI and personalization to drive engagement and conversions.

Key Takeaways:

• Search is changing rapidly, and users now expect personalized content in search engine results.
• Leveraging AI to create relevant content helps you scale marketing efforts and respond more quickly to customer expectations.
• Consumers increasingly want more personalized experiences on your website.
• AI is instrumental in creating relevant and helpful content, leading to better discovery and higher conversions.
• Personalization enhances the user experience and improves conversion rates on your site.
• By leveraging both AI and personalization, you can stay customer-centric and maintain a competitive edge.