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Reflecting on 2015 to Plan for 2016: Digital Marketing Tips, Trends, and Best Practices for Hotels

Digital marketing trends are constantly changing, lets take a look back at the 2015 search engine trends and updates and see which ones are the most likely to be relevant in 2016.

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About 4 years ago by     1 Comment Post Comments
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Budgeting for Hotel Digital Marketing in 2014

We provide some of the key digital marketing trends and budgeting ideas for 2014 hotel digital marketing initiatives.

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About 6 years ago by     Comments are off for this post Post Comments
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NFC: In the Hotel Industry

With our love for innovation, Milestone seeks to bring in new and robust technologies such as near-field communication (NFC) to their customers and provide a cutting-edge service in the internet marketing industry and beyond.

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About 7 years ago by     Comments are off for this post Post Comments
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Milestone Launches eBuzz Connect 2.0 Group Dashboard for Brands and Management Groups

Milestone Internet Marketing launches eBuzz Connect 2.0 Group. The purchasing decisions of savvy online users and travelers are highly influenced by social media and online guest reviews, and eBuzz Connect provides the hospitality and travel industry key tools that allow them to evolve with the inevitable change in travel search and booking.

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About 8 years ago by     Comments are off for this post Post Comments
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Hotels Should Encourage Guests to Leave More Reviews on Different Online Channels

An in-depth interview with Milestone’s CEO, Anil Aggarwal, on the importance of monitoring and managing online reviews

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About 8 years ago by     1 Comment Post Comments
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PubCon Session: Reputation Management – Monitoring Your Brand Online

Whether or not you are active in the social media realm, somebody is talking about your brand. This PubCon session focuses on why managing your reputation online is important, how to control your brand, and how to respond to critics.

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About 9 years ago by     Comments are off for this post Post Comments
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Implications of the New Google Local and Hotel Reviews Management

Google is making local results very user friendly by highlighting hotel reviews on the front page, which is good news for those hotels that have great customer reviews, but not so for those with less than good reviews. Review Management is now more important in the reality defined by this new SERP.

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About 9 years ago by     2 Comments Post Comments
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What’s New with Social Media Marketing?

SMX West 2009 dedicated a panel to take an in depth look at “the latest changes to promoting your site through social media marketing venues.

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About 11 years ago by     Comments are off for this post Post Comments
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Santa Maria Inn – Revamp

Santa Maria Inn experiences a 34% increase in monthly online bookings after website revamp. The hotel’s appeal and online revenue improved with a newly enhanced website, which includes a new internet marketing strategy, new research, new layout, enlarged images, and an integrated reservation menu.

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About 11 years ago by     Comments are off for this post Post Comments
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Holiday Inn Express Town Center – Revamp

50% Increase in bookings due to Holiday Inn Express Town Center’s website revamp, which features fresh content, new website layout, photography, and conversion tools such as customer reviews, online video, and integrated reservation menu.

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About 11 years ago by     1 Comment Post Comments
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