NFC: In the Hotel Industry, Next Comes VR, AR, and Metaverse
March 13, 2019 |
Hotel, Web Design and Promotion
With our love for innovation, Milestone seeks to bring in new and robust technologies such as near-field communication (NFC) to their customers and provide a cutting-edge service...
5 Reasons ADA Conformance Matters in Hotel Website Design
February 6, 2019 |
Hotel, Search Experience Optimization
Providing equal access to consumers with disabilities is no longer a “nice to have” when it comes to a user-friendly website....
Top 6 reasons your site needs Accelerated Mobile Pages (AMP)
November 6, 2018 |
Conversion Best Practices, Web Design and Promotion
AMP is one of the best ways to deliver faster content to users today and here are the top reasons to leverage AMP pages for your...
Turn Your Hotel Website Into An Online Concierge Using FAQs
September 22, 2018 |
Hotel
Take advantage of the new #1 spot with the direct answer box. Have your website digitally answer questions traditionally reserved for the concierge....
Start Your Social Media Campaigns Right
July 30, 2018 |
Getting Social
There is no secret trick to measuring return on investment (ROI) from your social media campaigns. To have good ROI you need to start with a solid plan, set goals, and make sure...
NYLO Hotel’s New Website Design Delivers 62% Boost In...
NYLO Hotels worked closely with Milestone to develop a stunning, well-structured website to showcase the groups well-appointed boutiques. Following the latest search trends and...
How to Measure and Improve Your Website Stickiness
July 7, 2018 |
Web Design and Promotion
Building engagement on a site will increase your lead funnel and encourage customers to become more engaged with your brand. The more time people spend on your site, the more...
What Are Search Engines?
June 6, 2018 |
SEO
Search engines help to categorize and search web properties so that people can find the pages and sites that are useful for them. Search engines are possibly the most powerful and...
Social Media Strategy: How Much to Spend and Where
April 4, 2018 |
Content Marketing, Getting Social
While social media has become a mainstream marketing channel, there are many variables that hoteliers are not taking advantage of to increase their...
Case Study: The Impact of Google posts on visibility, CTR,...
February 6, 2018 |
Case Study, Search Experience Optimization
The numbers show a high correlation between the time at which the Google posts were made, and the change in the rankings of the URL directly associated with the Google My Business...