Before Panda, SEOs were using relevant keywords and building good content. They were making sites accessible to search engines, and focused on quality link building. But for sustainable SEO, this is not good enough. Now we need to ensure:
Here’s a breakdown of these 3 core areas for sustainable SEO:
After:
After:
After:
In conclusion, as Google shifts its algorithms and incorporates more behavior-based criteria into its search results, it is important to start optimizing for these considerations. Google is paying close attention to how users interact with the SERP results. They are monitoring which sites users spend time on, and which ones they do not and why. Build a site that users can trust and connect with…a site visitors love and want to share with others through social media integration. Embracing and implementing these strategies will help improve your SEO sustainability.
Source: “How Google’s Panda Update Changed SEO Best Practices Forever,” SEOMoz.org. Presented by Rand Fishkin and posted by Aaron Wheeler.
————————————————————————–
Contributed by: Susan Gordon, Director of Client Services, Milestone Internet Marketing
During the session, Bill Hunt, Anil Aggarwal, and Andrea Townsend explored strategies for how banks…
During the session, hospitality experts Tammie Carlisle and Craig Carbonniere from Milestone shared top strategies…
At Milestone Inc., we're shaping the future as we adapt to it. Our dedication to…
In today’s hypercompetitive hospitality landscape, digital visibility is no longer a luxury, it’s a lifeline.…
In today’s rapidly evolving financial landscape, digital visibility is critical to attracting and retaining customers.…
In the recent session, our experts Benu Aggarwal, Elmer Boutin, Bill Hunt, and Vikas Sheth…