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Paid Marketing Optimization Drives Revenue In Conversion Funnel [Webinar Recap]

Milestone, in cooperation with Google, was proud to present this webinar about paid marketing and how it fits into today’s complex travel conversion funnel. In this webinar we discussed how mobile and 24×7 connectivity has changed the way hospitality businesses advertise. We discussed the latest paid marketing strategies for each stage of the digital customer […]

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Is your business ready for Google’s Mobile Algorithm update coming soon?

2015 was a significant year, it was for the first time mobile and tablet searches overtook desktop searches both in the United States and globally. Moreover, in April 2015, Google rolled out an update which had a significant focus on mobile user experience. The ranking update gave significant emphasis to mobile friendly pages in googles […]

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Attend 2016 Digital Marketing Conference to Increase Market Share and Direct Bookings

Hospitality digital marketers are invited to attend Milestone’s third Digital Marketing Conference in Chicago, IL July 25th-26th 2016. Learn and discuss the marketing trends and strategies rarely discussed in public forums.

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[Download White Paper]: Are You Present Across Your Customer’s Digital Journey?

Hotel guests are engaging with multiple devices and digital channels to make their lodging purchase decisions. This includes: website, organic search, paid search, social media, meta search, email marketing, mobile, and listings on referral sites. In the info-graphic below, Think With Google (Google’s digital media research unit) summarizes the digital purchase journey of the US travel […]

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Win Market Share with Personalized Content and Geo-Targeting

Learn how geo-targeted content and personalization can increase your revenues. Craft packages to locales that are more interested in learning, and purchasing, those specific packages!

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Paid Marketing Optimization Drives Revenue In Conversion Funnel [Webinar]

Registration is open to enjoy a 30 minute complimentary webinar hosted by Milestone and Google’s Strategic Partner Manager Nicole Walsh. We will discuss the latest paid marketing strategies for each stage of the digital customer journey, and highlight which factors contribute the most to increasing revenues.

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How Your Customer Journey Impacts Your Conversion Funnel [Webinar Recap]

Milestone hosted a marketing webinar highlighting the latest hospitality digital marketing trends. Watch the webinar to learn how to optimize your marketing campaigns and results throughout the conversion funnel and customer journey.

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Optimizing Your Website for Local Search

Gone are the days, when location, location, location was considered as the real formula of a successful business. Today, it is all about the internet of things and the different digital platforms where our customers look for information. Mobile and voice search have changed the game over the last few years and local SEO has […]

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Days Inn Chicago Maximizes Reach with a Valentine’s Social Giveaway [Case Study]

Using paid social, including promoted posts, is a quick way to highlight contests, special events, packages, and more. Milestone’s Chicago hotel client increased website visitors, engagement, and made a dream weekend come true in the brutal winter season.

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