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Q – Do I have to update my website every month? A – Search Engine loves fresh and relevant content. Search criteria changes every month. It is important that you update your website at least once a quarter, if not every month. For example, you've optimized a particular page for the keyword phrase “cheap wedding […]

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Hotelier’s Top Internet Marketing Resolutions For 2008

By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2008 will be a powerful promotional agent for the hotel industry – from major franchise chains in urban cities to independent inns in rural countryside. In fact, it has been projected that 40% of all hotel bookings will be generated from the internet […]

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Register and LOCK your business location Map Marker

What if your business location is listed incorrectly on Google Maps? What can be more frustrating than people not finding right direction to your business? Can your business location be fixed? Thankfully, the answer to this question now is “Yes” because of Google’s new map-editing functionality called Map Marker. Google’s Map Marker lets you edit […]

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Multifaceted Search

With the introduction of Google’s “Universal Search” back in May of 2007, the ever increasing need to surface among a sea of a multifaceted search is approaching new advancements. With the blend of news, images, video, and local all under one roof it is increasingly important to include a comprehensive sitemap for your website—and that […]

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Where are you spending in 2008? Rich Media / Video Leads in Growth for 2008

According to a survey by JPMorgan, US Paid Search and Advertising Revenues have been steadily increasing since 2006 and are expected to rise by 31.9% in 2008. eMarketer is predicting that rich media/video is going to see the biggest growth in spend in 2008 with an increase of 48.9%. The saying goes “a picture is […]

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Offline Implications of Online Reviews

Though it comes as no surprise that online customer reviews affect online shoppers, it is noteworthy how online customer reviews also affect offline conversion. In a study by Avenue A | Razorfish’s “Digital Consumer Behavior Study,” 55% of the survey group reported checking other people’s opinions online. The study also showed that those who read […]

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Educational Sessions on Web 2.0

Over 100 Training Sessions in 2007. Invite Milestone Experts to Your Next GM/Sales Meeting. Learn More…. Does Web 2.0 and Internet Marketing continue to baffle your team? Do you have a GM or Sales meeting scheduled? Consider having a local expert from Milestone educate your team about the internet, trends, Web 2.0 and positioning your […]

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