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Which internet marketing tactic has proven the highest ROI for your hotel thus far in 2009?

  • Organic SEO (41.0%)
  • Paid Search (24.0%)
  • I do not know! (21.0%)
  • Email Marketing (12.0%)
  • Other (3.0%)
  • Banner Advertising (0.0%)

Total Votes: 34

Start Date: June 9, 2009 @ 9:36 am
End Date: No Expiry

With the current economic conditions, which strategy takes the largest share of your online marketing dollars?

  • Organic Search (30.0%)
  • Paid Search (PPC) (29.0%)
  • Email Marketing (17.0%)
  • Social Media (Blogs, Social Media Sites) (14.0%)
  • None (6.0%)
  • Other (5.0%)

Total Votes: 84

Start Date: January 28, 2009 @ 1:41 pm
End Date: No Expiry

With the current economic conditions in the hospitality industry, how have you adjusted your e-commerce marketing budget?

  • Increased my e-commerce spending (58.0%)
  • Decreased my e-commerce spending (24.0%)
  • Left it unchanged (18.0%)

Total Votes: 38

Start Date: November 18, 2008 @ 8:38 am
End Date: No Expiry

How frequently do you monitor and respond to comments about your hotel on social networking sites?

  • Everyday (33.0%)
  • Once a Month (30.0%)
  • Once a Week (21.0%)
  • Never (15.0%)

Total Votes: 33

Start Date: September 5, 2008 @ 8:15 am
End Date: No Expiry

What percent of your marketing budget is allocated to Internet Marketing?

  • 100-75% (37.0%)
  • 24% or less (32.0%)
  • 49-25% (18.0%)
  • 74-50% (13.0%)

Total Votes: 142

Start Date: March 11, 2008 @ 2:22 pm
End Date: No Expiry

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