This year at PubCon Las Vegas 2010 the session “Effective Solutions to In-House SEO, PPC & Campaigns” offered some extremely valuable strategies for social media marketers. The session was led by Laura Callow, Allison Fabella, Laura Lippay, and Topher Kohan. Here are some of the critical take-away points from they collaborative presentation on In-House SEO and PPC campaign recommendations for best results:
In conclusion, the PubCon session on “Effective Solutions to In-House SEO, PPC & Campaigns” was able to provide some specific tips on how hotels or hospitality industry teams may be able to work together most effectively to optimize their website while all meeting common goals.
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Contributed by: Natalie Evans, Milestone Internet Marketing
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