http://searchmarketingexpo.com/bio.php?id=771
Moderator:
Greg Jarboe, President & Co-Founder, SEO-PR
Speakers:
Graeme McLaughlin, Manager Digital Marketing, British Columbia Automobile Association
Heather Lloyd-Martin, CEO, SuccessWorks
Before embarking on an internet marketing campaign, always put yourself in the shoes of the consumer. The following are some approaches in order to engrain into the consumer that your product is valuable to the consumer’s needs.
Internet marketers are always finding new means to get into consumer’s minds. Internet marketers are also always looking for new ways to convince the user to purchase the product. Incorporating these steps are some tactics in order to ensure proper positioning of products and content in a persuasive way.
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Contributed by: Nelson Toriano, Milestone Inc
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