This eCornell sponsored webinar will cover key digital marketing trends in search, social, paid, and mobile, how these impact our digital strategies and marketing plan, and what hotels can do in 2015 to stay ahead of the competition. Register now!
Over the past few weeks, Google took another step in improving searcher’s mobile web experience by rolling out its “mobile-friendly” label, which warns mobile searchers whether they’ll see a mobile-friendly site or not when they click on the result. Does your hotel have a mobile search strategy?
Google continues to roll out its Panda 4.1 algorithm update, focusing on content quality. Learn how this affects the hospitality industry strategies and what hotels can do to optimize and benefit from the update.