Join Milestone as we join a set of experts at the upcoming EyeforTravel TDS North America event in New York City as we discuss strategies hotels and businesses can implement to capitalize on the latest search and mobile trends.
Google’s recent formula update, “Pigeon”, determines who ranks where on its search engine results page (SERP) specifically in terms of local-based search queries (ie. using geo local keywords such as “Hotels in San Francisco”). Learn how this affects your website’s search visibility and ranking.
A case study on a Wyndham Philadelphia downtown hotel where Milestone Internet Marketing revamped the property’s website design and structure in order to optimize it for the latest search engine algorithm and provide a better user experience through responsive design and an updated look. See what strategies Milestone implemented and how the impact boosted traffic to the site by over 100% and revenue increase by 975%
For several years, fan-gating a sweepstakes (requiring a user to click the like button before the entry form is unlocked) has been an effective method of increasing new fans for a business. All existing applications will continue to work until November 5, but no new applications will be able to have this functionality. But don’t fret: this is not the marketing drawback it seems at first glance!
Join Milestone at this free event to learn about the recent Google updates and how can these affect your hotel’s bottom line (for better or worse), and what strategies you can implement to ensure online marketing success.