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Milestone Internet Marketing, Inc. Wins Web Marketing Association’s Excellence Award

Santa Clara, CA – September 20, 2007 – Milestone Internet Marketing, Inc., (Santa Clara, CA) announced today that its Grand Velas Resort Website (www.grandvelas.com) won the Web Marketing Association’s 2007 International WebAward for Standard of Excellence in the Hotel and Lodging industry. The WebAwards sets the standard of excellence for website development worldwide and selects […]

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Online Videos – How Old Media, New Technology Is Driving Search!

Why do we need to make our video searchable? Yes, the same old videos that we have been using for ages! Having a video is no longer useful unless it is created with search engine optimization in mind. According to emarketer, Online Videos are considered the third most effective online advertising media by US advertising […]

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Milestone Becomes Corporate Friend of Cornell Center for Hospitality Research

Milestone is pleased to announce that we have become a Corporate Friend of the Cornell Center for Hospitality Research. A unit of the Cornell School of Hotel Administration, The Center for Hospitality Research (CHR) sponsors research designed to improve practices in the hospitality industry. We expect that over the course of the next year, we […]

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Capturing Your Fair Share in the Online Arena

Experts are projecting that 60% of all business will be booked online next year. Are you prepared to get your fair share? It’s not big news that the internet has changed the landscape of travel. A few years ago you would have called your travel agent to help make your travel plans, and that agent […]

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Top 10 Things to Consider Before You Budget for Internet Marketing

Visibility on Search Engines—Search engine optimization (SEO) entails writing keyword-rich meta tags and enhanced content for your website to rank high on search engines for keywords relevant to your market. Based on our historical surveys, hotels report the highest ROI result from SEO efforts and hence should be the highest priority for e-commerce budget allocation. […]

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Online Review: Why Should You Care?

When you travel, how do you determine where you stay?  If you are like most consumers, you are likely to turn to friends, family, and acquaintances.  More and more travelers are heading to virtual strangers for recommendations.  According to a 2007 Bridge Ratings Survey, consumers are much more likely to turn to strangers with experience […]

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Google Announces Mobile Ad Network Expansion

Google, the online search leader, is expanding the number of advertisements it delivers to mobile devices. On Monday, September 17th, Google announced that any web site accessible through a mobile Web browser, will automatically display. An announcement posted by Google on Adwords account reads: “We have begun showing eligible ads on Google Mobile Search pages […]

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Does Pay-Per-Click affects Organic Ranking?

One of the questions our clients often ask is whether conducting pay-per-click advertising will impact their organic rankings? The truth is that it is very difficult to prove a direct connection between a PPC campaign and organic rankings. However, despite this statement, one of the BEST ways to increase organic ranking is with an aggressive […]

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