This year at SMX Advanced in Seattle, Milestone Internet had the chance to interview Tony Alba, the SEO Manager of Yahoo, to ask some popular social media questions and strategies for small businesses, such as hotels.

Every page of every website ought to be optimized. However, you might find a landing page within your site you felt was fully optimized, but has a bounce rate that is alarming. By doing so, you are losing an opportunity to convert a viewer. Here are 5 ways to improve poorly performing landing pages.

During SMX Advance, we attended a phenomenal session on writing killer adcopy. Session was moderated by Matt Van Wagner and speakers included Craig Danuloff from ClickEquations, Inc, Elizabeth Marsten from Portent Interactive
Shane Snow from semvironme. The session was very interactive and did a great job in coaching attendees how to think creatively while writing adcopy.

We attended Keynote session featuring Dr. QI Lu (President Online Service Division, Microsoft) and Danny Sullivan. Q& A was focused on new engine interduced by Microsft and what are the USP of new engine as compare of old guys such as Google and Yahoo.

Awesome session was arranged featuring SEO ranking factors in 2009. Danny is moderating the session and Rand Fishkin from SEO Moz, Laura Lippay from Yahoo and Marty Weintraub from aimclean are few other speaker.

With social media channels becoming increasingly more and more popular as a successful marketing tactic for businesses online, everyone is asking, how do we prove that participating in social media will be valuable to our overall marketing efforts?

Great session and panel presented few common myths on ppc and right strategy. Topics included commen concerns about bidding high or low, geotarget your campaigns or not, is content network good and when to use it, is broad match good and many other questions . Session was moderated by Jeffrey form Exact Target and included Speakers as Scott brinker from ion interactive, Reid Spice from i-crossing, Frederick Vallaey – Google Adword Evangelist.