Conversion Tools
2013 Top Hotel Internet Marketing Strategies
This year saw major changes in the search arena with algorithms being constantly tweaked to provide the best results for consumers and to reduce the impact of spam. It is because of these changes that Milestone felt compelled to put together the following recommendations for hotels as they develop their online marketing plans for 2013.
more...About 198 days ago by Milestone Internet Marketing 3
Build Your SEO Toolbox: Search, SEO and Social Tools [SMX Advanced Seattle 2012]
Have you ever thought, “I’d like to have a surplus of social and SEO analytical power tools at my fingertips”? Well the experts of SMX Advanced Seattle have provided us with all of the ‘Hardcore SEO & Social Power Tools’ that they could possibly recommend in an hour. Here are a few that stood out: [...]
more...About 345 days ago by Brittany Bingham No Comments
Best Practices with adCenter For Bing & Yahoo
The SMX West 2012 panel on best practices for Microsoft adCenter examined tips and tools for achieving success with a PPC campaign on Bing and Yahoo and how to leverage opportunities in adCenter and Google Adwords to maximize a pay-per-click campaign.
more...About 444 days ago by Jonas Pauliukonis No Comments
Maximizing Paid Search Campaigns with Google’s Adwords Extensions
The SMX West 2012 panel on Adwords Extensions discusses best practices for setting up Google Adwords PPC campaigns for success. From click-to-call extensions to product extensions, each feature provides unique methods of helping convert online searchers into paying customers.
more...About 444 days ago by Jonas Pauliukonis No Comments
Power Tools for the Paid Search Pro
The SMX West 2012 panel on PPC Power Tools examined the best tools used by paid search professionals to research keywords and opportunities, analyze pay-per-click performance, and track their competition.
more...About 444 days ago by Jonas Pauliukonis No Comments
Five Reasons Hotels should Use Google’s Hotel Finder Tool
Google’s updated Hotel Finder tool offers travelers a plethora of very useful features to find the right hotel. Due to the tool’s ease of use, the strong relevancy of results, and ad/clutter free look, it will become the go to tool for travelers when they are searching for the best hotel for their next trip. This article talks about five reasons why Hotels should use the tool effectively.
more...About 452 days ago by Manisha Kumar 1
Analytics APIs and Enterprise Level Analytics Management, PubCon 2011
This session covered various analytics APIs, pros and cons of some enterprise-level APIs, and some high-level goals you should focus on when migrating towards an enterprise-level analytics API.
more...About 556 days ago by Kchitiz Regmi No Comments
