The Social Media Starfish is a diagram created by Robert Scoble to illustrate the different channels that people are using…
By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2020 will be a powerful promotional agent for…
The lodging industry has seen significant adoption of online video marketing because most consumers want to see and experience as…
Visibility on Search Engines—Search engine optimization (SEO) entails writing keyword-rich meta tags and enhanced content for your website to rank…
The introduction and then rapid adoption of the smartphone has revolutionized mobile phone usage and how people engage with the…
Mobile internet usage is growing 30% every year; here are some critical reasons why hotels should have a mobile website…
With our love for innovation, Milestone seeks to bring in new and robust technologies such as near-field communication (NFC) to…
One of the best ways to promote your business online, take up huge amounts of real estate on Google's first…
The three key categories of factors for improving your ranking are: content, inbound links, and on-page optimization.
Facebook recently made another round of significant changes to the functionality of brand pages, and it goes live for all…
HTML5 continues to evolve as the next web standard for site content and functionality morphing out of today’s 10+ year…
Why do we need to make our video searchable? Having a video is no longer useful unless it is created…
Experts are projecting that 60% of all business will be booked online next year. Are you prepared to get your…
Blogging for Lodging Blogs are the hottest growing medium of communication for businesses and individuals. Based on Technorati research (blog…
Social Media continues to grow in importance as the search engines take these sites into consideration for the SERP’s (Search…
Every successful online marketing campaign should incorporate elements of social media optimization. As the internet community grows, so will the…
The most common challenge amongst businesses on social media is building a fanbase or “likes.” This seemingly challenging concept actually…
At SMX West 2012, Michael King with Publicis Modem discussed how important it is to bring search and social together…
The importance of online reputation management continues to grow, and those not actively working to monitor their online reputations are…
Adoption of QR codes picked up dramatically in 2011 as compared to 2010. As with all technology, there is always…
Social media now has significant influence on search rankings. According to Google’s Panda update, websites that offer quality and relevant…
When used correctly, QR codes are an innovative way to enhance your customer experiences. But what are they, how do…
There have been several articles written about the strength of integrating social sharing tools into the purchasing process. Well, we…
Rob Key (from Converseon), Breanna Wigle (from BuzzLogic), and Edmund Wong (from iCrossing) were the presenters of the Social Media…
Social media marketing is a must-have in search strategies. At SES San Jose in August 2008, industry experts Vanina Delobelle…