You have a great business website, and a strong social media presence. Sure, you have links back to your website…
The lodging industry has seen significant adoption of online video marketing because most consumers want to see and experience as…
The BERT algorithm (Bidirectional Encoder Representations from Transformers) Is one of Google's biggest updates yet.
Is Facebook capable of competing with Google in regards to advertising for businesses? Facebook retargeting may have you allocating more…
Learn about domain selection and maturity and which is best for your site and situation.
The numbers show a high correlation between the time at which the Google posts were made, and the change in…
Search engine land recently published updates and changes happening to Google SERP, just when you thought it was ok to…
One of the questions our clients often ask is whether conducting pay-per-click advertising will impact their organic rankings? The truth…
Milestone customers already benefiting from Google’s new local events search capabilities
Google's mobile first index will roll out soon, and if your business utilizes a separate mobile site to present custom…
Think With Google recently shared enlightening research on how Millennials are using mobile phones for travel purchases. How does their…
NAPtune records Google My Business insights to better analyze user behavior across Google devices. Learn the latest Google My Business…
Is your website AMP ready? Milestone's Galexi CMS is AMP ready and delivering a faster download speed for mobile.
2015 was a significant year, it was for the first time mobile and tablet searches overtook desktop searches both in…
Ad Sitelinks is a feature for paid listing ads that let you include up to 4 additional links to deeper…
Google is crawling into your Facebook information. Learn to what extent information is being crawled and made public.
Google has announced that they are using a new “machine learning” technology called RankBrain. As with any big change that…
Brent Payne, SEO Director of Tribune Company gives some fantastic tips on optimizing your site to be included in Google…
Google continues to roll out its Panda 4.1 algorithm update, focusing on content quality. Learn how this affects the hospitality…
Google’s recent formula update, "Pigeon", determines who ranks where on its search engine results page (SERP) specifically in terms of…
The importance of a mobile website for hotels is often questioned. Research shows that, on average, consumers use a smartphone…
Leveraging your Google Hotel Finder profile can increase your hotel’s search visibility as well as drive more direct bookings. Learn…
Missed the Local U SMX Advanced workshop? Here's a recap of what local search experts say are the latest trends…
Have you heard about Google’s recent update to its algorithm, Panda 4.0? If you have a hand in any website…
The URLs on thousands of Google+ Local pages for hotels were hijacked last week and changed to redirect to third…
For the last couple of weeks, Google's Hummingbird update was what everyone was talking about. Still, there was a lot…
Google continues to expand its paid search services globally, adding enhanced sitelinks for all Adwords accounts and improving geo-targeting capabilities…
Google is making a big move toward semantic search results. Sit in on this session by our President and Founder,…
At SMX Advanced Seattle 2012, Benu Aggarwal caught up with Mike Blumenthal to get the scoop on the latest tactics…
A recent article in the Wall Street Journal announced Google’s new “semantic search”, which will better assess the context of…