Erik to Review

Content Marketing for Hotels: A Strategic Plan

How do you make your content "king"? Learn how Milestone crafts content for high engagement across the customer journey on…

9 months ago

Top 10 Strategies to Promote Hotels on Social Media in 2023

An incredible 7 in 10 Americans regularly use social media to connect with those around them. Globally, billions of people,…

4 years ago

Planning Your 2022 Digital Marketing Budget

In our mid-year trends article we discussed how last year had been an exciting year for digital marketing with a focus…

4 years ago

Why Milestone Websites Use Progressive Web Apps (PWA)

Aligning with Google & industry best practices around developing a mobile-first digital strategy, speed and responsiveness are at the top…

5 years ago

Milestone’s Core Web Vitals Solution: Is your website ready for Google’s next official ranking factor?

Consumer trends on search are moving at a furious pace. Customers want to achieve their intent in a flash and…

5 years ago

Increase Website Conversion for Hotel Websites

Hospitality industry experts across the nation are forecasting that 2012 will continue the growth and recovery of room demands that…

6 years ago

How Hotels Can Attract Essential Workers and First Responders from Government Sources

During the shelter-at-home order, regular clientele of hotels are at home and only essential workers are moving around the cities…

6 years ago

5 Ideas To Enhance Your Hotel’s Online Marketing Strategy Using Pinterest

Everyone is abuzz about Pinterest, reaching over 11.7 million unique visitors as of January 2012, surpassing the 10 million unique…

6 years ago

Mobile Websites – Explore the Best Option for Your Business

The introduction and then rapid adoption of the smartphone has revolutionized mobile phone usage and how people engage with the…

6 years ago

From OTA Shoppers to “BOOK DIRECT” Customers – your website can pave the way

Yet another giant leap for Milestone CMS – if you are a Milestone customer, you can now benefit from our…

7 years ago

Social Media Trends Impacting Your Hotel

Social media is one of the most important channels for marketing a hotel and 2019 is bound to be an…

7 years ago

Web Design Best Practices and Trends for Hotels

Web design is not a form of art, but a solution to a business problem, albeit with a bit of…

7 years ago

Measuring The Success (ROI) of Your Hotel Search Engine Marketing

One of the most successful and challenging things about marketing on the internet is that the impact of your marketing…

7 years ago

Turn Your Hotel Website Into An Online Concierge Using FAQs

Take advantage of the new #1 spot with the direct answer box. Have your website digitally answer questions traditionally reserved…

7 years ago

How Hotel Social Media Marketing Can Help Increase Facebook Fans and Drive Site ROI [Case Study]

This Facebook sweepstakes success story summarizes how Milestone helped an upscale, 4-star property in a prime market drive brand awareness…

7 years ago

Managing Your Hotel’s Online Reputation Using SEO

Search engines, like Google and Bing, now place high ranking factors on social media and guest reviews channels, making online…

8 years ago

Start Your Social Media Campaigns Right

There is no secret trick to measuring return on investment (ROI) from your social media campaigns. To have good ROI…

8 years ago

NYLO Hotel’s New Website Design Delivers 62% Boost In Hotel Revenue [Case Study]

NYLO Hotels worked closely with Milestone to develop a stunning, well-structured website to showcase the groups well-appointed boutiques. Following the…

8 years ago

How to Measure and Improve Your Website Stickiness

Building engagement on a site will increase your lead funnel and encourage customers to become more engaged with your brand.…

8 years ago

Responsive Hotel Website Design and SEO Generates $300K in Additional Revenue [Case Study]

Milestone's strategy includes developing technology driven, content optimized hotel websites following the latest search and social guidelines. Learn how Milestone…

8 years ago

Social Media Strategy: How Much to Spend and Where

While social media has become a mainstream marketing channel, there are many variables that hoteliers are not taking advantage of…

8 years ago

Facebook Timeline for Hotels – Top 5 Things to Know

Facebook recently made another round of significant changes to the functionality of brand pages, and it goes live for all…

8 years ago

6 Keys to Digital Marketing Success: Mobile, Content, User Experience & Paid

In this first section from our new eBook Mobile takes center stage. From mobile-first experiences to new technologies designed to…

8 years ago

Creative Social Media Hits the Jackpot

Social media fans want to connect with your genuine brand, start thinking of unique ways to highlight your local business.…

8 years ago

How Gaia Hotel & Spa Got a 10X ROI with a Last-Minute Black Friday Omnichannel Campaign

What if you could get a 10X return on investment – using a “last minute” omnichannel campaign with a very…

8 years ago

Schema: Labels and Context for Your Website

Imagine yourself in a pharmacy looking for aspirin because you spent the last hour learning about Schema and now your head…

8 years ago

How to Use Facebook Contests to Drive Fans, Engagement, and Website Traffic

Promotions and contests can be an effective way to drive buzz in social media, but do they drive tangible value?…

9 years ago

How to Increase Your Hotel’s Guest Reviews

If increasing your hotel’s reviews online is one of your 2012 goals, we have some great tips based on multiple…

9 years ago

How to Run an Effective Social Media Contest for Hotels: Hotel 1000

Hotel sees 30% increase in website traffic from Facebook and 16% increase in Facebook fans from social media scavenger hunt…

9 years ago

Hotel Website Design and Launching Done Right: The Solmar Story

Solmar launches new corporate website and five property websites developed by Milestone. The new websites highlight Solmar's world class hospitality…

10 years ago