The traditional competitive analysis for SEO has always been focused on keywords and backlinks; however, as Search Engines, such as…
When used correctly, QR codes are an innovative way to enhance your customer experiences. But what are they, how do…
There have been several articles written about the strength of integrating social sharing tools into the purchasing process. Well, we…
Understanding the strengths and weaknesses of your competitors is essential to any paid search marketing strategy. There are plenty of…
Social media has the potential to be a powerful online tool for your hotel, but it’s not something you jump…
View tips on how to best optimize your images for search. Optimizing your websites images for search has become an…
Visitors take interesting paths on the way to your shopping cart, surfing through a variety of ads and search listings…
The recent Google Panda update just made great content critical; social media is grabbing all the headlines; search gets more…
A new tool in Google Analytics shows you how your Organic, Paid and Social Media Channels all assist each other…
Following these ideas and performing some simple competitive analysis can show you how effectively your competitors are using social media…