Top 10 Best Practices for Optimizing PPC Campaigns

Advertisers on Google Adwords, Facebook Ads, and Microsoft AdCenter (Bing) can probably attest to the fact that competition has been…

13 years ago

Social Media’s Impact On Search Today

Social media now has significant influence on search rankings. According to Google’s Panda update, websites that offer quality and relevant…

13 years ago

Search Engine Results Pages & Social Media Integration

Expanding your business presence in the online social media world is more than crucial these days as SERPs are including…

13 years ago

360-Degree Competitor Analysis – Top 5 Areas and 5 Tools

The traditional competitive analysis for SEO has always been focused on keywords and backlinks; however, as Search Engines, such as…

13 years ago

How to Optimize QR Codes for Hotels

When used correctly, QR codes are an innovative way to enhance your customer experiences. But what are they, how do…

13 years ago

The Power of Social Media Near a Booking Engine

There have been several articles written about the strength of integrating social sharing tools into the purchasing process. Well, we…

13 years ago

4 Ways To Do Competitive Analysis for Paid Search

Understanding the strengths and weaknesses of your competitors is essential to any paid search marketing strategy. There are plenty of…

13 years ago

5 Must-Haves for Social Media Planning

Social media has the potential to be a powerful online tool for your hotel, but it’s not something you jump…

13 years ago

5 Ways to Optimize for Image Search

View tips on how to best optimize your images for search. Optimizing your websites images for search has become an…

13 years ago

Measuring Profit & ROI Across Channels

Visitors take interesting paths on the way to your shopping cart, surfing through a variety of ads and search listings…

13 years ago