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Social Media Starfish

The Social Media Starfish is a diagram created by Robert Scoble to illustrate the different channels that people are using to interact on the web. This is a great way to visualize the evolving social media landscape.

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About 4 years ago by     Comments are off for this post Post Comments
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10 Tips for Hotel Marketing Roadmap for 2020 and 2021

By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2020 will be a powerful promotional agent for the hotel industry – from major franchise chains in urban cities to independent inns in rural countryside. As we envision the possibilities this year, hoteliers must take a proactive approach to internet marketing and direct […]

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About 5 years ago by     4 Comments Post Comments
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Online Searchable Videos – Why Hoteliers Should Care

The lodging industry has seen significant adoption of online video marketing because most consumers want to see and experience as much of the hotel as possible before booking their lodging online. As search engines have fully embraced Universal Search and are showing results from online videos, it is more critical for hotels to have online […]

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Top 10 Things to Consider Before You Budget for Internet Marketing

Visibility on Search Engines—Search engine optimization (SEO) entails writing keyword-rich meta tags and enhanced content for your website to rank high on search engines for keywords relevant to your market. Based on our historical surveys, hotels report the highest ROI result from SEO efforts and hence should be the highest priority for e-commerce budget allocation. […]

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Mobile Websites – Explore the Best Option for Your Business

The introduction and then rapid adoption of the smartphone has revolutionized mobile phone usage and how people engage with the web. There are over 3 billion smartphone users in the world today, with the United States ranking in the top three.  This transformation has become so complete that since 2015, more users have made searches […]

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Key reasons why businesses should have a Mobile presence.

Mobile internet usage is growing 30% every year; here are some critical reasons why hotels should have a mobile website in 2010.

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About 6 years ago by     1 Comment Post Comments
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NFC: In the Hotel Industry, Next Comes VR, AR, and Metaverse

With our love for innovation, Milestone seeks to bring in new and robust technologies such as near-field communication (NFC) to their customers and provide a cutting-edge service in the internet marketing industry and beyond.

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About 6 years ago by     Comments are off for this post Post Comments
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Online Video Search Optimization

One of the best ways to promote your business online, take up huge amounts of real estate on Google’s first page, and achieve your goals! Online Video is one of the fastest growing, most popular segments in terms of internet user activity. This post talks about some key strategies which should be implemented in order to get the most bang out of your online video! Many of the lessons learned where from the Video Search Optimization Session this year at Search Engine Strategies San Jose.

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SEO Tips for Beginners

The three key categories of factors for improving your ranking are: content, inbound links, and on-page optimization.

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Facebook Timeline for Hotels – Top 5 Things to Know

Facebook recently made another round of significant changes to the functionality of brand pages, and it goes live for all brand pages on March 30, 2012. Here are the highlights and how they impact your marketing efforts.

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About 7 years ago by     2 Comments Post Comments
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