Milestone Launches New Website for Ginger Hotel Chain, Revenue Jumps 36%

Published: Feb 21, 2018
Milestone Launches New Website for Ginger Hotel Chain, Revenue Jumps 36%

At HSMAI’s annual Digital Marketing Conference yesterday, Milestone Inc. announced the launch of a new custom website for Ginger Hotels, a subsidiary of India’s leading hotel chain – Taj Hotels.  Within 60 days of launching the new website, direct revenues jumped 36%, along with an equally impressive jump of 16% in website conversion rate. Click the button below for the full press release.

HIGHLIGHTS

  • 60 days after launch of a new Mobile-First portal website, Ginger Hotel chain saw a jump of 36% in revenue booked directly through the site.
  • Over the same time-period, conversions on the website grew 16%
  • Page views also jumped in the same time by 26%
  • Average session duration also grew 10%, showing increased “stickiness” of the new website

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