Event: SMX West 2014
Date: Thursday, March 13th 2014
Time: 10:45am – 12:00pm
With the spotlight on semantic search and the quest to match the user’s query intent, search marketers are thinking about how they can best leverage structured data. Though approaches like using the Schema standards and related markup is recommended, implementing them correctly can be difficult and may not always provide expected results. Learn how to prioritize your efforts by learning which types of rich snippets are being most frequently used in search results and driving success for those who have implemented markup.