Categories: SEOWebinar Recap

Webinar Recap: Future-Proof Your Search Strategy – From SEO to GEO for the AI Era

In the recent session, our experts Benu Aggarwal, Elmer Boutin, Bill Hunt, and Vikas Sheth shared the major changes in how search works today. The discussion highlighted the move from traditional SEO to Generative Engine Optimization (GEO), where success depends on how well AI understands and cites your content—not just how many clicks you get. The team wrapped up with seven must-have tips to help brands stay ahead in this new AI-first world.

Key takeaways:

  • Foundational SEO – Audit the technical foundations of your website and correct any issues found
  • Digital Assets – Remember that search is multi-modal – keep your digital assets consistent across channels
  • Structural Integrity – Format your content as “chunkable” and wrap it with deep nested schema
  • Deep Tropical Coverage – Understand your customers’ intent and personalize content across their journey (omni-channel orchestration)

You can download the deck and watch the recap:

Venkateswara Reddy Valluri

Recent Posts

Milestone Inc. & Clients Wins 2025 HSMAI Adrian Awards for Digital Innovation and Marketing Excellence

Milestone Inc. is thrilled to announce its recognition at the 2025 Hospitality Sales & Marketing…

3 months ago

Milestone Wins Six WebAwards, Including Outstanding Website Developer at the 2025 WebAwards

Milestone has once again demonstrated its leadership in digital innovation, securing six prestigious WebAwards, including the coveted Outstanding…

5 months ago

Milestone Shines at the 20th Annual W3 Awards, Winning Seven Awards for Digital Excellence

We are thrilled to announce that Milestone has been honored at the 20th Annual W3…

5 months ago

Webinar Recap: Futureproofing Your Financial Institution’s Digital Footprint with AI

During the session, Bill Hunt, Anil Aggarwal, and Andrea Townsend explored strategies for how banks…

5 months ago

Webinar Recap: Decoding Hospitality Digital Marketing in the AI Era and What to Budget for in 2026

During the session, hospitality experts Tammie Carlisle and Craig Carbonniere from Milestone shared top strategies…

6 months ago

The Future Is Now: Milestone’s 2025–2026 Product Roadmap

At Milestone Inc., we're shaping the future as we adapt to it. Our dedication to…

6 months ago