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News, Trends & Technology

Stay up-to-date on industry trends, digital marketing tools, techniques and technology that impacts your business.

Google Launches Pay Per Action

June 4, 2007   |   Web Design and Promotion
Google is launching its innovative new Pay-Per-Action service (http://services.google.com/payperaction/) where advertisers can increase their web reach while paying only for...
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Google 411

June 4, 2007   |   Web Design and Promotion
Google has launched a free phone information service called Goog 411 (800-466-4411). All you have to do is call 800-Goog-411 and tell the automatic voice what city and state. Once...
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Tech Bytes – Google Now Mixing News Into Organic Results

June 1, 2007   |   Web Design and Promotion
Google is now mixing news results directly into the organic listing. If you go to Google.com and type in a search for President Bush, along with the search results, you will also...
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Are You Blogging Yet?

April 5, 2007   |   Getting Social
Blogging for Lodging Blogs are the hottest growing medium of communication for businesses and individuals. Based on Technorati research (blog search engine), there are almost 3...
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Tech Bytes – Search Engines Can Read Images!

April 5, 2007   |   Web Design and Promotion
Yes, most search engines, including Google, read images by the image file name and Alt tags. They look for a particular tag called “ALT tag” and “Image names” when...
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Tech Bytes – TripAdvisor Adds Video to Hotel Reviews ...

April 4, 2007   |   Getting Social
Recently, TripAdvisor released a new feature to its e-opinion travel review site. Registered members of TripAdvisor can upload a video to the site which can then be tagged with a...
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e-Travel Insights – Impact of Internet on Travel

April 4, 2007   |   Web Design and Promotion
The internet has had a profound impact on the travel and hospitality industries. An interesting presentation by Forrester Research at the HEDNA 2006 Conference revealed these...
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e-Travel Insights – e-Opinion Sites: Why you should love...

April 4, 2007   |   Getting Social
Recently W Hotels conducted a case study to see how many visitors of their site found them through a third-party travel website. They found that 40% of their website visitors were...
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Milestone Featured Products

April 4, 2007   |   About Us, Conversion Best Practices
e-Reach Email Marketing Tool Email marketing is one of the most effective communication and promotion vehicles in the internet marketplace, and is a revolutionary way to increase...
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Milestone’s Top 10

April 4, 2007   |   Web Design and Promotion
Milestone’s top 10 is a reader favorite. In this issue, we will cover the top 10 SEO tips. Top 10 SEO Tips 1. Research your keyword phrases extensively. The phrases that people...
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