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One of the most successful and challenging things about marketing on the internet is that the impact of your marketing efforts is measurable. While critical to your initiative,...
Frequently, hoteliers measure the size and importance of the internet as a booking channel by the number of reservations flowing through their online booking engines. An alternate...
July 27, 2007 |
It is evident that Web 2.0 initiatives are changing the way all industries operate today. The chart below shows the overall spending by US marketing executives on the next...
Weekly 1. Online Inventory Make sure you have sufficient inventory allocated for all sales channels, especially on your site. Your independent and brand.com website is the most...
When choosing an online strategy for your business, the first step is selecting a domain name. Choose only one domain name for one business! Theoretically business owners want...
The common question which reoccurs time after time is maximizing keyword usage. Meaning if keyword phrases and H1 tags are important for organic optimization, let’s stuff the...
Milestone Internet Marketing, Inc. spoke at the following events: CLIA’s Lodging Industry Regional Forums Wednesday, June 20, 2007 at the Best Western Hilltop Inn in...
June 4, 2007 |
In a study completed by Compete, Inc. it was found that over $10 billion per year in online travel is influenced by consumer generated content. The interactive nature of sites...
June 4, 2007 |
By creating a blog for your hotel, you will be able to attract visitors looking for things to do in your destination. Milestone blogs are “destination centric,” meaning that...
Book Rooms and Build Relationships Email marketing is one of the most effective communication and promotion vehicles in the internet marketplace. Ninety percent of internet users...