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Nirmal Shah

Search Engine Results Pages

Search Engine Results Pages & Social Media Integration

September 21, 2011   |   Getting Social
Expanding your business presence in the online social media world is more than crucial these days as SERPs are including social signals in regular search results. This is...
The Power of Social Media

The Power of Social Media Near a Booking Engine

September 21, 2011   |   Getting Social
There have been several articles written about the strength of integrating social sharing tools into the purchasing process. Well, we had an inkling that these findings would have...
Social Media Planning

5 Must-Haves for Social Media Planning

September 21, 2011   |   Getting Social
Social media has the potential to be a powerful online tool for your hotel, but it’s not something you jump into blindly. Your hotel’s reputation is on the line, so you’ll...
The Convergence of Search

The Convergence of Search, Social & Content Marketing

August 24, 2011   |   Getting Social
The recent Google Panda update just made great content critical; social media is grabbing all the headlines; search gets more powerful every year. How do they all play together?...
Klout comparison

Discover How Engaged Your Competitors are in Social Media

July 7, 2011   |   Getting Social, Speaking Our Minds
Following these ideas and performing some simple competitive analysis can show you how effectively your competitors are using social media channels, where you stand out in the...
Combining Social Media

Combining Social Media and Websites to Drive Fans &...

July 7, 2011   |   Getting Social
A well optimized website will get you organic traffic. An engaging Facebook page will get you connections. But a challenge is to effectively combine the best of both channels to...
Educational Session

Social Media: Integrating Multi-Channel Marketing –...

June 23, 2011   |   Speaking Our Minds
Milestone CEO joins panel of industry experts at The Lodging Conference to discuss cutting-edge internet marketing strategies and top social media channels for maximizing room...
Social Media

Social Media – the New Customer Service Department

June 7, 2011   |   Getting Social
In the past year hotel brands and marketers have seen social media channels such as Facebook, Twitter and Foursquare become the new customer service forum for consumers. When a...
Socialize Your Networks

How to Socialize Your Networks

June 6, 2011   |   Getting Social
Establishing different themes in your social network can give you a competitive edge in email marketing. To gain customer attention, showing your personality through socializing...
Social Media Campaign

How to Measure Success of Your Social Media Campaign

In today’s social media world, the elements which we can track on social channels go far deeper than mere fan count or pageviews. Between the intangible measurements of success...