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Foursquare and Gowalla: Geolocation Marketing

Here are a few hyperlocal tips speakers shared during PubCon Las Vegas 2011. Foursqure is like your new map. Here are the best strategies to market on foursquare Think about four squre special, deals Come up with Incentive offer for the Mayer Use Foursqure as a reputation management too.  See what are people, employees are […]

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SEO and Information Architecture

This session talked about different elements you need to keep in mind when architecting your web site so that your site is search and user friendly. Architecting a web site that is search and user friendly is not supposed to be an easy task since there are many things you will need to consider.

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CSS and HTML Coding Today

This session focused on CSS and HTML coding standards that should be followed today, especially since all the focus is on Web 2.0. Speakers talked about how to optimize your site for speed, semantics, structure, and importance of providing structure data format to your web site content.

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The Convergence of Social Media & Search – PubCon 2011

The growth of social media and widespread adoption by many so much of the world’s internet users has pushed the search engines to pay a significant amount of attention to the signals from social channels. For companies with an online presence, this begs the question: how exactly is social interacting with search, and how can I use social media to improve my search saturation and ranking?

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12 tips on Design,Content and Marketing for a mobile site – Pubcon 2011

12 tips on Design, Content and Marketing for a mobile site – Best Practices, Challenges, Tools and more

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Leveraging Blog, Comments and Reviews

15 great tips for getting reviews, comments from your customers

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Google +1 Publisher Best Practices – PubCon 2011

Google+ pages for business are a mere 48 hours old, and Christian Ashlock from Google was at PubCon Las Vegas 2011 to answer some of the many questions we already all have. How does Google+ work with +1 buttons? How do you ensure that your Google+ page doesn’t get stolen by some squatter? How can I connect my website to my Google+ page?

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Building a social media strategy

A walkthrough of big and micro goal development, strategies, tactics before launching a social campaign. What are some of the major metrics we need to measure to performance.

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CPA Marketing and Coupon Marketing

Coupon marketing is a science that has far-reaching implications for your brand and your site. Here we explore the steps to success and how to optimize coupon marketing.

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PPC and SEO finally walk in an aisle

Improve the effectiveness of seo and paid search campaigns by sharing paid and seo results, finding the missed opportunities which we can leverage to improve both the marketing efforts.

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