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10 Tips for Hotel Marketing Roadmap for 2020 and 2021

By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2020 will be a powerful promotional agent for the hotel industry – from major franchise chains in urban cities to independent inns in rural countryside. As we envision the possibilities this year, hoteliers must take a proactive approach to internet marketing and direct […]

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Online Searchable Videos – Why Hoteliers Should Care

The lodging industry has seen significant adoption of online video marketing because most consumers want to see and experience as much of the hotel as possible before booking their lodging online. As search engines have fully embraced Universal Search and are showing results from online videos, it is more critical for hotels to have online […]

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Introduction to Flickr

Photo sharing is a segment within social media that allows users to upload and share digital images with other people online. Flickr is recognized among the top photo management and sharing applications in today’s industry. This article summarizes why businesses should utilize Flickr as a photosharing tool, how to set up a Flickr account, and how to use Flickr for your

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About 5 years ago by     Comments are off for this post Post Comments
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Online Videos – How to Optimize for Search

Why do we need to make our video searchable? Having a video is no longer useful unless it is created with search engine optimization in mind.

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About 9 years ago by     1 Comment Post Comments
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Blogging Best Practices as Part of an Omnichannel Plan

Blogging for Lodging Blogs are the hottest growing medium of communication for businesses and individuals. Based on Technorati research (blog search engine), there are almost 3 million blogs created every month, and bloggers create over 1.6 million posts per day, or over 18 updates a second! What are Blogs? Blogs are websites with content management […]

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About 9 years ago by     11 Comments Post Comments
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Latest on Google’s Personalized Search

Google´s personalized search is impacting search results. Personalization can fill in the gap of ambiguous search queries based on geography, preference, and social circles. What does this mean for SEO? This panel takes a deep look into how Google’s personalized search works and what role SEO still plays within it.

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Best Kept SEO Secrets, KPIs for SEO Agencies

Milestone Interview with Bruce Clay, From BruceClay.com

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About 9 years ago by     5 Comments Post Comments
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Social Media Optimization Strategies for Hotels and Lodging Industry

Social Media continues to grow in importance as the search engines take these sites into consideration for the SERP’s (Search Engine Result Pages). Hotels that take advantage of this trend are seeing significant benefits in terms of online placement and revenue.

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About 10 years ago by     7 Comments Post Comments
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Social Media Optimization – Why should you participate?

Every successful online marketing campaign should incorporate elements of social media optimization. As the internet community grows, so will the use of social media website and tools.

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5 Facts About Google+ Local

Recently Google said goodbye to Google Places and launched Google+ Local. According to Google, “Google+ Local helps users discover and share places.” Here are 5 facts that local businesses should know about Google+ Local.

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About 12 years ago by     Comments are off for this post Post Comments
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