Milestone’s President, Benu Aggarwal, will speak at the upcoming Search Engine Strategies Conference in San Francisco and will discuss search engine and social media marketing best practices.

Milestone CEO, Anil Aggarwal, will hold an educational session at the upcoming HITEC Conference covering Social Media strategies and best practices.

Lansing, MI and Santa Clara, CA – March 23, 2010 – California-based Milestone Internet Marketing and American Hotel & Lodging Educational Institute (EI) announced today the release of the third edition of From Hotels to HTMLs™: A Complete Guide to Internet Marketing for the Lodging Industry, authored by internet marketing experts Benu and Anil Aggarwal, and printed and distributed by AH&LEI.

Learn how to fulfill Social Media’s amazing potential for increasing travel loyalty and engagement, positive press coverage, website traffic, and sales for your business.

During the SES San Jose 2009 Conference, Benu Aggarwal of Milestone Internet interviewed Matt Bailey of Sitelogic, a website and landing page optimization specialist, who shared his thoughts on what small businesses in the travel industry can do to increase conversion rates. If you want to know the top conversation factors for your small business website, read on or check out this new video at: