Tag Cloud - PPC
Facebook Ad Tactics for Search Marketers
This session of SMX West focused on how marketers can effectively use Facebook as a marketing platform for paid search.
more...About 803 days ago by Milestone No Comments
The Latest Google Ad Formats in Paid Search
In this SMX West session, Nicholas Fox, Cory Nielson and David Szetela shed light upon new Google ad formats such as video ads, sitelinks, local paid ads, and product ads.
more...About 803 days ago by Milestone No Comments
Get SMART PPC Tactics-Milestone Interview with Brian Lewis from Engine Ready
Milestone founder Benu Aggarwal recently interviewed Brian Lewis from Engine Ready during the PPC Summit in Los Angeles, California. In this video, Brain enlightens us with hard-hitting tactics that small businesses can deploy to make PPC campaigns work SMART – from identifying specific objectives to ad creative to testing. Check out this new video – http://www.youtube.com/watch?v=g_E2Y_HZhMA – for the hottest PPC tips in the SEO industry!
more...About 910 days ago by Milestone No Comments
Google Ad Words Bid Management
Effective bid management is the second half the ranking equation. You can have high quality score, but without effective bid management, your ad could still succumb to low ranking and low CTR. Here are some tips on which bidding strategies to use and when.
more...About 916 days ago by Milestone No Comments
