Tag Cloud - email_marketing
Hotelier’s Top Internet Marketing Resolutions For 2008

By Benu Aggarwal, Milestone Internet Marketing Effective internet marketing in the year 2008 will be a powerful promotional agent for the hotel industry – from major franchise chains in urban cities to independent inns in rural countryside. In fact, it has been projected that 40% of all hotel bookings will be generated from the internet [...]
more...About 1582 days ago by Milestone 4
Top 10 Things to Consider Before You Budget for Internet Marketing
Visibility on Search Engines—Search engine optimization (SEO) entails writing keyword-rich meta tags and enhanced content for your website to rank high on search engines for keywords relevant to your market. Based on our historical surveys, hotels report the highest ROI result from SEO efforts and hence should be the highest priority for e-commerce budget allocation. [...]
more...About 1699 days ago by Milestone No Comments
GM’s eCommerce Checklist

Weekly 1. Online Inventory Make sure you have sufficient inventory allocated for all sales channels, especially on your site. Your independent and brand.com website is the most cost efficient tool for a hotel to receive reservations, as the hotel does not pay any fees when a customer books through these websites.
more...About 1755 days ago by Milestone No Comments
Effective Email Marketing
Book Rooms and Build Relationships Email marketing is one of the most effective communication and promotion vehicles in the internet marketplace. Ninety percent of internet users and fifty-six percent of all Americans use email on a regular basis (source: e-marketeer Aug. 2006). Hotels benefit from email marketing because it’s fast, direct, cost-effective, and builds loyal [...]
more...About 1808 days ago by Milestone Internet Marketing 2
Milestone Featured Products

e-Reach Email Marketing Tool Email marketing is one of the most effective communication and promotion vehicles in the internet marketplace, and is a revolutionary way to increase sales and profits. Milestone’s permission-based email service will help you target, create, and deliver effective messaging with lightning speed that drives action and manages customer relationships. Hotels benefit [...]
more...About 1869 days ago by Milestone Internet Marketing No Comments
New Products

E-Reach Having trouble coming up with a theme, content and how to best utilize the emails you have collected? Try Milestone’s email marketing tool – E-Reach. E-Reach features beautifully designed and customized lodging industry specific email marketing templates. Clients can log on to their panel, choose from the Milestone library of templates, select prewritten text [...]
more...About 2030 days ago by Milestone Internet Marketing No Comments
Effective Use of Email Marketing Campaigns
Hotels and lodgings can benefit immensely from effective use of Email marketing campaigns because it’s fast, direct, cost-effective, and builds one-to-one relationships with your guests. Harness the power of email marketing, a revolutionary way to exponentially increase your sales and profits and one of the most effective marketing communications and promotions vehicles in today’s internet [...]
more...About 2373 days ago by Milestone Internet Marketing No Comments

