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Utell Hotels & Resorts and Milestone, Inc. form a strategic partnership to enhance hotel internet marketing solutions. The union is geared to better serve the hotel and lodging industry with an expanded portfolio of cutting-edge internet marketing strategies that drives online revenue.

2009 will bring many challenges and opportunities for hotels. The following is a list of our online marketing predictions and recommendations to make it a successful year.

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Social media measurement is one of the most popular SEO topics people discuss today. The question is about how to measure the social media return on investment. If static-based metrics is the primary way business owners use to approve budget for social media marketing, it will be hard for them to make a decision and engage their business in the social media marketing.

Santa Maria Inn experiences a 34% increase in monthly online bookings after website revamp. The hotel’s appeal and online revenue improved with a newly enhanced website, which includes a new internet marketing strategy, new research, new layout, enlarged images, and an integrated reservation menu.

50% Increase in bookings due to Holiday Inn Express Town Center’s website revamp, which features fresh content, new website layout, photography, and conversion tools such as customer reviews, online video, and integrated reservation menu.