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The Inns and Outs of Digital Marketing [Educational Session]

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Join Milestone’s Senior VP of Sales, Stephen Fitzgerald, as he covers the ins and outs of digital marketing, including the latest Google’s algorithm updates, at HSMAI Las Vegas.

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Panda 4.0: The New Panda Algorithm Update (Continues to) Reward High Quality Content

Google Panda 4.0 Update

Have you heard about Google’s recent update to its algorithm, Panda 4.0? If you have a hand in any website content marketing strategy, listen closely. The latest Panda algorithm is designed to boost great-quality content sites while pushing down thin, spammy or low-quality content sites in search results. The winners in this new search landscape will be sites with original, interesting and engaging content that connects with what people want and are looking for and taps into the modern mindset. So what can you do?

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Top 10 Conversion Factor Trends, Backed by Science

SEJ

Join Milestone’s President and Founder, Benu Aggarwal as she covers the top 10 Conversion factor trends.

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Moz Webinar: All About Responsive

Moz

From responsive, dynamic serving and mobile, there are many different types of sites to choose from. Benu Aggarwal, Founder and President at Milestone Internet Marketing will walk you through what a responsive site is and explain the pros and cons of programming your responsive site.

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The Art of Engaging Digital Consumers [Video]

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In today’s digital marketplace, creating fresh and engaging content is essential to reaching your audience, catering to their needs and desires and inspiring them to buy, book, share and engage socially.

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2014 Digital Marketing Trends: Big Campaign Wins

ClickZ

What do brands and customers see as key areas of digital focus in 2014? Attend this session to find out what trends you need to keep an eye on to stay ahead this year.

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Responsive Design, Dynamic Serving, m-dot: Which Mobile Approach is Right for You?

ClickZ

Google has given mobile guidelines and even checklists, but are the things that are best for GoogleBot and GoogleBotMobile really best for you and your business objectives?

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Tips on Developing and Promoting Hotels on the Internet