Website Promotion
Differentiate or Die SMX West 2012 Experts

A compiled list of key takeaways from SMX experts on the topic of differentiation and translated into actionable items for hoteliers.
more...About 76 days ago by Chad Tsang No Comments
How to Create Great Ads from SMX West 2012 Experts

Experts at SMX West 2012 shared tips in the session, “Search Ads: Taking Your Ads from Good to Great!” Learn industry best practices, tips and tricks to make your PPC ads stand out from the competition.
more...About 76 days ago by Ara Quick No Comments
Best Practices with adCenter For Bing & Yahoo

The SMX West 2012 panel on best practices for Microsoft adCenter examined tips and tools for achieving success with a PPC campaign on Bing and Yahoo and how to leverage opportunities in adCenter and Google Adwords to maximize a pay-per-click campaign.
more...About 76 days ago by Jonas Pauliukonis No Comments
Maximizing Paid Search Campaigns with Google’s Adwords Extensions

The SMX West 2012 panel on Adwords Extensions discusses best practices for setting up Google Adwords PPC campaigns for success. From click-to-call extensions to product extensions, each feature provides unique methods of helping convert online searchers into paying customers.
more...About 76 days ago by Jonas Pauliukonis No Comments
Power Tools for the Paid Search Pro

The SMX West 2012 panel on PPC Power Tools examined the best tools used by paid search professionals to research keywords and opportunities, analyze pay-per-click performance, and track their competition.
more...About 76 days ago by Jonas Pauliukonis No Comments
WiFi and Operating System Targeting Gives a Boost to Mobile PPC

Adwords mobile PPC has become more targeted with new WiFi and operating system selection, offering mobile advertisers more options in reaching their target audience within range of a WiFi network or on certain devices.
more...About 79 days ago by Jonas Pauliukonis No Comments
Why You Should Bid on Your Brand Name

Article explores why it is important to bid on your own brand name for PPC campaigns in 2012. It is important that you not only stay ahead of trends but also remain competitive.
more...About 82 days ago by Soumya Nath No Comments

