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Industry – News

Google Plus – PubCon 2011

google plus

After months of anticipation, Google+ has launched pages for brands a mere 48 hours before this PubCon Las Vegas 2011 session. The speakers of this panel did a fantastic job in the past two days analyzing the features and benefits of Google+ for brands, as well as taking calculated guesses about where Google+ is headed.

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Google +1 Publisher Best Practices – PubCon 2011

Christian Ashlock, Google AdSense Manager - PubCon 2011

Google+ pages for business are a mere 48 hours old, and Christian Ashlock from Google was at PubCon Las Vegas 2011 to answer some of the many questions we already all have. How does Google+ work with +1 buttons? How do you ensure that your Google+ page doesn’t get stolen by some squatter? How can I connect my website to my Google+ page?

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Milestone Launches eBuzz Connect 2.0 Group Dashboard for Brands and Management Groups

ebuzzconnect_logo-grey

Milestone Internet Marketing launches eBuzz Connect 2.0 Group. The purchasing decisions of savvy online users and travelers are highly influenced by social media and online guest reviews, and eBuzz Connect provides the hospitality and travel industry key tools that allow them to evolve with the inevitable change in travel search and booking.

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Milestone to Present “Social Media in 30 Minutes a Day” at the Upcoming HFTP Convention

Social Media in 30 Minutes a Day

In this educational session, attendees will learn how to use proven tools and best practices to manage social media channels if given only 30 minutes a day. The session will focus on how to manage the most important social channels, review tactics for engaging with customers for increasing online visibility and driving revenue for your hotel.

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Google Ad Innovations

Google Ads Automated Rules

Google is constantly experimenting, changing, and innovating its various marketing offerings. All of Google’s Ad innovations, latest technological advancements are summarized and explained in the Google Ad Innovations site. Google hopes to achieve the following goals by constantly innovating its ad platform and providing marketers with new tools and technological advancements.

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Insider Tips to Ad Optimization – SES San Francisco 2011

SES San Francisco 2011

How to improve your ads on Google and Facebook to increase click-through rates.

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Protecting Your Brand and Reputation Online – SES San Francisco 2011

SES San Francisco 2011

Andy Beal offers great search engine optimization insights and strategies at SES San Francisco 2011 for protecting your brand online and managing your online reputation.

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Tips on Developing and Promoting Hotels on the Internet