Archive
Doing Check-ins and Offers Right – SMX West 2012
Check-ins and social offers can be great for raising awareness, gaining new customers and boosting loyalty among existing customers. This session of SMX West 2012 explores the mechanics of check-ins and offers, when they’re appropriate for a business (and when not) and identifies the key players.
more...About 76 days ago by Justin Varghese No Comments
Solving Problems & Seeing Success In Google Places – SMX West 2012
For local businesses, Google Places can be really beneficial, but there are a lot of challenges to overcome – duplicate listings, bulk uploads, spam reviews from competitors and other issues. This session from SMX West 2012 explores the tools that exist to help overcome these road bumps, and case studies where marketers have successfully figured out how to use this powerful offering from Google.
more...About 76 days ago by Justin Varghese 2
SEO year 2011 and trends 2012
Major trends to watch out for the next coming years in search marketing
more...About 188 days ago by Justin Varghese No Comments
Real world linkbuilding
Latest tactics used by link builders to increase the popularity of a website with quality and relevant inbound links.
more...About 188 days ago by Justin Varghese No Comments
Convergence of online marketing and analytics
Analytic tools to measure the performance of social campaigns to make smart and action drive decisions.
more...About 188 days ago by Justin Varghese No Comments
Building a social media strategy
A walkthrough of big and micro goal development, strategies, tactics before launching a social campaign. What are some of the major metrics we need to measure to performance.
more...About 189 days ago by Justin Varghese No Comments
CPA Marketing and Coupon Marketing
Coupon marketing is a science that has far-reaching implications for your brand and your site. Here we explore the steps to success and how to optimize coupon marketing.
more...About 189 days ago by Justin Varghese No Comments
