Archive

Current State of SEO Ranking Factors

SMX Seattle SEO Periodic Table

The landscape of SEO has changed and evolved over the years. The factors that were important and made one a differentiator a few years ago are now common to all well optimized sites, with new factors now making the difference. What is important to consider is the current state of SEO ranking factors.

more...

About 343 days ago by    2 Post Comments

Bing’s Search Results Get More Social

Bing and Facebook

Bing expands Facebook search integration even further in their search results. Bing has taken another step towards becoming a “social engine” as its partnership with Facebook gets closer.

more...

About 344 days ago by    No CommentsPost Comments

Google Business Photos – Free Photo Shoot for Hotels

Google is adding interior business photos to place pages

Google Business Photos will have photographers photograph the interior spaces of the hotel for free and post them in your Google Places listing.

more...

About 370 days ago by    2 Post Comments

Usability Best Practices: Make your web sites easy to use and intuitive for an end-user

Pixel placement vs viewing time

Web usability, eye tracking studies and Heat maps for making a website easy to use and intuitive for the end user and placing the most important elements in the right place on your website.

more...

About 386 days ago by    No CommentsPost Comments

Local & Hyperlocal Promotions and SEO Impact

The importance of Local and Hyperlocal promotions is increasing day by day. Today, Local results are viewed millions of times a day with 20% of searches on Google being local in nature and 64% of the searchers on the net looking for results within 15 miles.

more...

About 421 days ago by    No CommentsPost Comments

Quality Content is More Important than Ever Before

With Google’s recent algorithm update – called the “farmer” update – there is a shift in the SEO world focusing on quality more than quantity. Just having content for content’s sake is being penalized in favor of high quality, original content.

more...

About 434 days ago by    No CommentsPost Comments

Google Place Pages: Why it is Important for you?

Google dramatically expanded its collection of information about the real world with its introduction of Place Pages – a webpage for every place in the world – for businesses such as hotels, points of interest, transit stations, neighborhoods, landmarks and cities. If you haven’t yet claimed your place page you’re missing out on a fantastic opportunity for controlling your own destiny and gaining valuable search traffic on Google Maps.

more...

About 434 days ago by    No CommentsPost Comments
Tips on Developing and Promoting Hotels on the Internet