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Social Media Strategies for the Lodging Industry – Educational Session

Internet Marketing Workshop

Milestone CEO, Anil Aggarwal, will hold an educational session at the upcoming HITEC Conference covering Social Media strategies and best practices.

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PPC Site Links

Seattle WA Hotel PPC Links

Jazz up your PPC text ad by adding site links. By enabling site links in your PPC ad, you offer the user several options in your text ad – all of which will be hyperlinked to a destination of your choice. By enhancing your text ad this way, you are making your ad stand out and entice the user to click. Ultimately, site links can increase the overall success of your campaign.

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How a Mobile Search Strategy Can Help You Succeed

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Find out why mobile paid search could be the most cost-efficient strategy in your PPC arsenal. This article illustrates why advertising dollars can go farther in mobile campaigns and generate one of the best leads possible: phone calls.  Learn how mobile stacks up against the standard Google AdWords campaign and Facebook.

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Landing Page and Quality Score

Quality Score

We all know that making sure the user’s searched keyword is consistent in the ad copy and landing page. But, since Google won’t disclose everything that constitutes Quality Score, no one knows by how much that relevancy impacts a campaign. This test is designed to quantify the impact of keyword continuity on the landing page and how it impacts Quality Score.

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Creative Online Marketing Strategies – Educational Session

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Milestone Internet Marketing, Inc.’s President will talk about creative online marketing strategies for hotels at the 2010 AAHOA Annual Convention and Trade Show in Chicago, IL.

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Social Media in 30 Minutes a Day – Educational Session

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Milestone Internet Marketing, Inc. hosts an educational session on how to manage social media in 30 minutes a day at the upcoming HSMAI Revenue Management and Internet Marketing Strategy Conference in Orlando, FL.

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About 714 days ago by    No CommentsPost Comments
Tips on Developing and Promoting Hotels on the Internet